Merging the Power of Entertainment & Media to Unite the World

3-17-10 – OBC and 33 Productions Proudly Announce Salute! to Benefit Food Share


Unprecedented Premier Beer and Food Pairing Event will Celebrate 50+ Elite Invited Breweries from Across the Country Alongside Regional Fare from the Finest Local Restaurants

VENTURA, Calif., March 17, 2010 – Beer from the nation’s finest craft brewers and cuisine from the Gold Coast’s finest chefs will converge on the beautiful San Buenaventura State Beach in Ventura, California during Father’s Day Weekend on Saturday, June 19th 2010, to celebrate the first annual Salute! A Festival to Celebrate Finely Crafted Beer & Food. This beer and food lifestyle event will include live music and take place from 1pm – 5pm, with a special limited-ticket VIP Tastemaker reception from 11am – 1pm where VIP guests will meet with brewers and have exclusive access to limited edition brews and a special VIP Tastemaker lounge area.

The event will highlight the rapidly growing craft beer scene in the U.S. with over 50 different breweries showcasing their best brews, and feature some of the region’s finest cuisine. The partnership between Presenting Sponsor, Ojai Beverage Company and Executive Producer, Thirty-Three Productions, Inc. inspire this festival to become a premier food and beverage event, in a class of its own. “The marrying together of fine food and unique beer in one beautiful location, is the realization of a great dream of mine,” said Joby M. Yobe, owner of Ojai Beverage Company.

But, Salute! goes beyond a tribute to good beer and good food. 100% of the net proceeds will benefit FOOD Share of Ventura County, a non-profit organization, which provides food to more than 55,000 people each month through 150+ partner agencies, for those in need throughout Ventura County. “Salute! is a unique way to bring people together to enjoy exceptional food and beer while at the same time raising funding for and awareness of FOOD Share,” said Bonnie Weigel, President & CEO of FOOD Share, Inc. “It is our pleasure to work with the committed professionals at the Ojai Beverage Company and Thirty-Three Productions to create a fun event that will help us help others.”

“Thirty-Three Productions is committed to creating memorable benefit event experiences that unite people locally and globally and make a difference in our world,” said Christine Hansen, President & CEO of Thirty-Three Productions, Inc. “We are unbelievably excited to bring the Salute! Dream to Reality and to deliver this commitment to our partners at OBC, FOOD Share, and Ventura County.”

Salute! General Admission tickets are $50 in advance and $60 beginning June 1st, 2010. Each ticket includes a souvenir 4 oz. tasting glass, four hours of unlimited beer and food tasting, and live entertainment. For $125 in advance and $135 on June 1st and after, guests can purchase a VIP Tastemaker ticket, which also includes early entry for a two-hour private reserve beer tasting with invited brewers, special beer and food pairings and exclusive access to a private VIP lounge area before and during the general admission session. VIP Tastemaker access, which is limited to 500 people also provides exclusive access to Salute! breweries one hour prior to the festival gates opening. Tickets for Salute! go on sale today on the festival website or can be purchased at Ojai Beverage Company located at 655 E. Ojai Avenue, Ojai, CA. For more information on the breweries and restaurants being presented and to purchase tickets, please visit

About Ojai Beverage Company
Joby M. Yobe was born into the liquor business and has devoted his thirst for life into a quest to become a widely respected expert on the finest adult beverages in the world. Yobe got his early start at his grandfather’s store, Cap N Cork in Los Feliz, and made it his personal mission to help it evolve from a corner store into a seriously sought-after specialty shop. In 2007 he partnered with cousin, Jorge Alem, to create the Ojai Beverage Co., which has become the premier destination for consumers of fine wine, craft beer and unique spirits in the Gold Coast area. With over 1,000 different wines, 750 varieties of craft and imported beer and hundreds of tequilas, whiskeys, and liquors from around the globe, O.B.C. is a one-stop shop for connoisseurs of fine alcoholic beverages. As a fully functioning beer & wine tasting bar, patrons can also enjoy revolving tap beer and wine selection as well as seasonally hosted events, brewery tastings, beer and food pairing dinners, alongside a highly sought after Annual Oktoberfest celebration. 
For further information, please see:

About FOOD Share
A major food bank distributing millions of pounds of food each year to those in need throughout Ventura County, FOOD Share collects and receives food year-round, distributing to more than 150 partner agencies throughout Ventura County, including Camarillo, Fillmore, Moorpark, Oak View, Ojai, Oxnard, Santa Paula, Simi Valley, Somis, Thousand Oaks, and Ventura. Its Brown Bag and Snack Attack programs provide supplemental nutrition to nearly 2,000 low income seniors through 31 agencies and healthy nutritious after school snacks to approximately 2,400 children though 12 agencies countywide and provides food to more than 55,000 people each month. Information: (805) 983-7100 or

About Thirty-Three Productions, Inc.
Christine Hansen is the President & CEO of Thirty-Three Productions, Inc. As a visionary and industry veteran, she brings “Dreams to Reality” and is globally recognized for her mission to merge the power of music, art, and media to unite the world. In 1998, Hansen founded Thirty-Three Productions, Inc., a boutique event production, entertainment marketing, and promotional agency that has produced meaningful branded live entertainment and television events that inspire change and global awareness for social issues that are affecting our world today. Hansen’s relentless drive and passion have enabled her to make tremendous contributions to leading philanthropic organizations including: The 46664 Campaign on behalf of Nelson Mandela, The Entertainment Industry Foundation, The United Nations Association, Rock the Vote, Hopes Voice International, The Peapod Foundation, A Place Called Home, and more.

Thirty-Three Productions, Inc., was established in New York City and Los Angeles and is s now headquartered in Ojai, CA. For further information, please see:

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